March 21, 2024 – The Competition for the schools of Campania, Italy, named ” Create your commercial… for a correct diet ” has just been completed. The aim of the Competition, organized as part of the SWITCHtoHEALTHY project, was to promote healthy eating habits, focusing on the Mediterranean diet, as well as the rediscovery of the culinary excellences of Campania region.
The results of the competition have been excellent: schools across Campania enthusiastically participated, submitting a high number of spots, thus consolidating the record-breaking achievements of the 2023 edition. In the current edition, 192 video clips for the promotion of the Mediterranean diet were produced by schools of different grade, involving 3,150 students and 470 teachers. The evaluation of the commercials will be concluded by April 30, 2024, followed by the publication of the list of winners.
Tik Tok challenge soon to be launched
Following the publication of the winners’ list, a Tik Tok challenge will be launched, as part of the SWITCHtoHEALTHY activities to involve teenagers.
The top 25 ranked commercials will be published on the SWITCHtoHEALTHY project’s TikTok account. The class that has created the commercial that receives the highest number of likes during a 15-day period will be awarded the Special SWITCHtoHEALTHY Prize, and nominated as the Mediterranean Diet influencer class.